Preview (10 questions)
1 Question
30 másodperce
Q.

Promoting a business by sending emails and newsletters is referred to as ________ marketing.


Digital

Sender

Email

2 Question
30 másodperce
Q.

Mention the type of email campaign in which advertisements are sent to the target group of customers:


Direct email marketing

Indirect email marketing

3 Question
30 másodperce
Q.

A _________ is a list of addresses to which the same information is being sent.


Movement list

Mailing list

Nurturing list

4 Question
30 másodperce
Q.

The marketing category has the longevity of email marketing.


True

False

5 Question
30 másodperce
Q.

In email marketing, how important is the authentication process?


Not Important

Can be skipped

Very Important

6 Question
30 másodperce
Q.

_________ adds an extra step to the signup process by ensuring that your subscribers really want to receive your emails.


Opt-in

Opt-out

Double Opt-in

7 Question
30 másodperce
Q.

Does Email marketing an easy way to reach mobile customers?


Yes

No

8 Question
30 másodperce
Q.

_______ subscription rate refers to the number of visitors registering for services such as opt-in emails and newsletters.


DGI

KPI

EMI

9 Question
30 másodperce
Q.

Which of the following does not come under email marketing?


Email newsletters

Lead Nurturing

Both

None of these

10 Question
30 másodperce
Q.

Among the following, which factor enables tracking of good and bad reputations?


IP address

User engagement

Frequency